When do players begin thinking about new investments for post-career life?

Five years. That’s roughly how long the average NBA career lasts, according to Davon Norris, lead author of a Social Forces study that Ohio State publicized in March 2021. His team followed 2,611 players whose careers began in or after the 1979-80 season, through the end of 2016-17. Norris put the short span down mostly […]

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